Elena Bianchini is a product executive with 20+ years taking digital products from idea to scale — Vodafone, lastminute.com, Zalando, Facile.it — and today CPO at Loquis.
She teaches “AI for SMEs” at Politecnico di Milano’s GSoM. Her job isn’t the next 10x. It’s making scale stick.
Most “AI transformation” talks are about tools. This one is about operating models. Drawing on 20+ years running consumer products for 200M+ users — including 52 experiments in 52 weeks, an end-to-end checkout redesign that lifted cross-selling by 150%, a reorganization into autonomous cross-functional pods, and the digitalisation of a customer-care operation handling 400,000 calls a day — Elena Bianchini shows what concretely changes in a product organization when AI stops being a feature and becomes the operating system.
Launching is easy; making scale stick is not. Case studies across travel-tech, fintech, insurtech and deep-tech, distilled into the repeatable playbook Elena uses to turn one-off launches into systems that compound.
